Here are some common and uncommon Google search commands that you can use for SEO in order to check on the performance of your website(s) and your competitor’s website(s).
link: YourWebsite.com – Displays other pages that link TO your URL.
(You can put your competitors in here as well.
related: YourWebsite.com – Displays other related websites Google has in its index, that they think are related to this URL.
site: YourWebsite.com – Restricts search to this domain only – Displays all the pages Google has currently in it’s index of YOUR site.
allinurl: Keyword Term – shows only pages with the keyword term in the URL
inURL: Keyword Term – Like allinurl but only for the next query word
allintitle: Keyword Term – Shows only results with the keyword term in title
allintext: Keyword – Searches within text of pages only, but not in the links or page title.
allinlinks: Keyword – searches only within links, not text or title
cache: YourWebsite.com – Shows the Google cache information for that web page
info: YourWebsite.com – Shows links to related searches, back links and pages containing the URL (similar to as typing the URL into the search box)
Here are some lesser know commands that aren’t related to SEO, but they are pretty handy.
spell: Keyword – Google will check your spelling
stocks: Symbol – Google will look up the stock index
phone numbers – Enter a query string that looks like a phone number and have the name and address displayed